In this micro-credential, you will discover how to maximise your organisation’s existing users generated content to strengthen and maintain your brand and the relationship with your customers.

Course Series: 3 of 3 

Course Award: Micro-Credential

Course Duration: 2 Hours Course

Complexity: Intermediate

This course is comprised of 3 lessons of learning, followed by a knowledge quiz to test your knowledge and understanding. By the end of this course, you will have a foundation of knowledge relating to marketing and promotion through social media, you will be able to:

  • Understand the art of curation and posting of content
  • Promote user-generated content, creating more meaningful interactions with your followers
  • Create quality social engagement with your community


*Beginner– Introduces a concept and explores the concept and how it is applied

Intermediate – Explores a concept and builds from an entry-level understanding, through to an advanced level or mastery.

Advanced – Focuses on complexities of subject matter, participants are recommended to have an understanding of subject matter prior to enrolling in the course. Typically designed for managers or people with experience in the subject matter.



 


Course curriculum

  • 1

    Introduction

    • Social Media Marketing & Promotion
  • 2

    Lesson 1

    • Curate and Post Content
  • 3

    Lesson 2

    • Promote User Generated Content
  • 4

    Lesson 3

    • Quality social engagement
  • 5

    Test your knowledge

    • Instructions before taking the test

    • Test your knowledge

    • Next steps
  • 6

    The boring stuff

    • Learning Vault Copyright Notice