The Establish your new tourism product credential covers the skills and knowledge required in identifying and assessing the suitability of tourism products in their development.


Course Series: 2 of 4

Course Award: Micro-Credential

Course Duration: 3 Hours

Course Complexity: Foundation


Establish your new tourism product comprises of 4 micro-credential stacked courses of learning, followed by a completion of assessment tasks at the end of each skill level, to test the learner’s knowledge and understanding. 

It comprises 5 lessons of learning, followed by a completion quiz to test your knowledge and understanding.  By the end of this course, you will demonstrate understanding in:

  • The importance of identifying and analysing product preferences and expectations. 
  • Identifying and analysing the external factors which could potentially affect the development and success of the tourism product.
  • Determining and assessing the organisation's capability in delivering the tourism product and life cycle.

Course curriculum

  • 1

    Introduction

    • Establish your New Tourism Product
  • 2

    Lesson 1

    • Identify and Analyse Product Preference and Expectations of Different Target Markets
  • 3

    Lesson 2

    • Identify and Assess External Issues that Impact on the Proposed Product
  • 4

    Lesson 3

    • Assess Suitability of Destination
  • 5

    Lesson 4

    • Assess Organisational Capability
  • 6

    Lesson 5

    • Issues Relating to Product Life Cycle
  • 7

    Test your knowledge

    • Instructions before taking the test

    • Test your knowledge

    • Next steps
  • 8

    The boring stuff

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