The Strategic planning 101 credential covers the skills and knowledge required in understanding the fundamentals and role of implementing strategic planning to define an organisation's goals and strategies in achieving these.

The Strategic planning 101 credential covers the skills and knowledge required in understanding the fundamentals and role of implementing strategic planning to define an organisation's goals and strategies in achieving these.

Course Series: 1 of 2

Course Award: Micro-Credential 

Course Duration: 1 Hour Course 

Complexity: Advanced

It comprises 1 lesson of learning, followed by a completion quiz to test your knowledge and understanding.  By the end of this course, you will demonstrate understanding in:

  • The role of marketing strategy in an organisation and how to use these strategies in your organisation.




Course curriculum

  • 1

    Introduction

    • Strategic planning 101

  • 2

    Lesson 1

    • What is marketing strategy?

  • 3

    Test your knowledge

    • Instructions before taking the test

    • Next steps

  • 4

    The boring stuff

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